THE SIGNATURE PROJECT
Some things simply need an owner.
There's a particular category of project that organizations struggle to complete — not because it isn't important, but because it doesn't neatly belong to anyone.
It requires strategy, communication, creativity, organization and someone willing to take responsibility for getting the whole thing across the finish line.
That's my favorite kind of problem.
A good fit when:
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You have a substantial communications or creative project without the right internal owner.
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The project crosses departments or disciplines.
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Your team has the expertise to contribute, but nobody has the capacity to orchestrate the whole thing.
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You've been discussing something important for months and it still hasn't happened.
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Or you need someone who can walk into an ambiguous assignment, figure out what it requires and build it.
What we'll do:
First, we'll define success.
Then I'll build a project scope around it: deliverables, responsibilities, timeline, decision points and completion.
Depending on the project, I can work independently or alongside your existing leadership, Marketing, HR, creative or external partners.
What you'll receive:
The finished thing.
Not a strategy deck explaining what somebody else should eventually make.
The exact deliverables are defined before the engagement begins so we both know what done means.
Timing + Investment:
Timeline is determined by the project.
Starting at $3,000.

